Want Your Startup To Appear in TechCrunch? Lean Marketing Hacks for Startups

pitch letter to TechCrunch

How to get the first users to your startup and spread the word using growth hacking techniques. Continue Reading

mHealth & Digital Health: Guide to the Future of Healthcare

MEDICAL_infographic_final

The healthcare sector is undergoing historic transition, spurred by the reforms of Obamacare and innovation in mobile, digital and nano technology. This VC Cafe post by Levi Shapiro covers a high level view on the trends in mHealth and eHealth. Continue Reading

Deepika-Padukone

From a modest $200 million in bi-lateral trade in 1992 (when diplomatic relations were established), India-Israeli trade surpassed $6 billion in 2012-13. This number is projected to double with the passage of a Free Trade Agreement. Continue Reading

Enterprise IT in 2014: Follow the Money

IBM Cloud Computing

The Cloud has transformed the fundamental role of the IT department from business enabler to business innovator. Vendors that can enable IT Managers to assess risk, manage large data sets and analyze processes will be rewarded handsomely. In 2014, expect to see widespread implementation by IT departments of Platform (PaaS), Infrastructure (IaaS) and Software (SaaS) as a Service tools for scalable and cost-effective services. Continue Reading

SXSW: Israeli startups and how to Get an ROI from the Spring Break for Geeks

SXSW outdoor event

SXSW can be a waste of time if your’e not careful. In this post, Levi Shapiro provides a few tips to get the ROI from the 21st anniversary of SXSW and how to meet the Israeli startups there! Continue Reading

Invest in Israel Newsletter – January 2014

Invest in israel VC Cafe

As every month, VC Cafe is re-posting the “Invest in Israel” Newsletter, published by the investment promotion center of Israel’s Ministry of Industry, Trade and Labor, which offers many helpful tools for prospecting investors. In this first edition of 2014, the highlight is in the 2013 performance of VC-backed companies in Israel, reaching a decade record in return. Continue Reading

B is for BUBBLE: Venture Capital in 2013

The BUBBLE came to Israel too, with a record $4.2 billion in exits, averaging $83 million. While there were IPOs (notably Wix in November), most of the acquisitions were made by global technology companies with R&D Centers (and their corporate M&A teams) in Israel, including Apple, Google, EMC, AOL, Cisco, IBM and now Facebook. Continue Reading

B2B Marketing in 2014: Content + Technology

2014 will be a BIG year for Digital Marketing. AdAge’s annual survey of top B2B marketers found that 80% have boosted their digital marketing budgets, the highest proportion ever. A new wave of Israeli marketing technology startups are helping CMOs get more bang for their digital buck. Continue Reading

Las Vegas and CES: The New Cannes

booth babes CES

This week marked the annual b2b marketing frenzy known as the Consumer Electronics Show (URL) in Las Vegas. 155,000 visitors, a record, trundled across an Exhibition Area the size of 37 football fields. Las Vegas has become the new Cannes and the stakes are indeed high. Surrounded by roulette wheels and craps tables, Madison Avenue has chosen to double down on the Silicon Valley model. Continue Reading