Las Vegas and CES: The New Cannes

booth babes CES

This week marked the annual b2b marketing frenzy known as the Consumer Electronics Show (URL) in Las Vegas. 155,000 visitors, a record, trundled across an Exhibition Area the size of 37 football fields. Las Vegas has become the new Cannes and the stakes are indeed high. Surrounded by roulette wheels and craps tables, Madison Avenue has chosen to double down on the Silicon Valley model. Continue Reading

Overview: 16 Israeli companies at CES 2008 this week

Over 20,000 new gadgets and technologies will be unveiled at CES in Las Vegas starting tomorrow, and over 2,700 companies will present over the course of the following four days. The International CES conference is produced by the Consumer Electronics… Continue Reading