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Snaptu, the app store for feature phones
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Facebook Acquires Israel’s Snaptu For an Estimated $60-70 Million

Facebook surprised with its first acquisition in Israel today, with the announcement that it is buying Israeli startup Snaptu (previously known as Moblica) for an estimated $60-70 million. Founded in 2007 by Ron Makavy, Micha Berdichevsky, and Barak Naveh, Snaptu raised a total of $9 million in three rounds
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The Gifts Project leverages the social graph for real gift giving

The Gifts Project takes the concept of social shopping and applies it specifically to group gifting. Via a Facebook application, the service allows users to identify gifts that they would like to give/receive to/from friends for a particular occasion (e.g. birthday, anniversary), and then allows users to select up to 20 friends to contribute to the gift purchase.