As every month, VC Cafe is re-posting the “Invest in Israel” Newsletter, published by the investment promotion center of Israel’s Ministry of Industry, Trade and Labor, which offers many helpful tools for prospecting investors. This month marks yet another full plate of Israeli startup…
At Cannes Lions, no one will discuss the most significant disruption to hit the advertising industry since the internet- the transition to programmatic, real time bidding (RTB), except for maybe a few data geeks. Carl Fremont, Chief Digital Officer at MEC (WPP Group’s media buying subsidiary) is one of those Geeks and shared his perspective about RTB, “easily, the most important trend in the digital advertising sector for the next five years”.
Apap.tv, an Israeli startup headquartered in San Mateo, and Digiday, partnered on a report that summarizes the Internet's Digital Video advertising market. Over 600 agencies, publishers, advertisers and online video tech providers provided their input on the poll back in September 2011.
Following Wix's $40 million announcement yesterday - growth capital seems to be the name of the game in Israel this week. Adap.tv, the video advertising company started by Shopping.com's founder and former CTO Amir Ashkenazi, has announced a $20 million series C
Genesis Partners, an Israel-based fund focusing on seed stage investments, was the sole investor in a $3 million funding round of Innovid Media, developer of an innovative interactive video advertising platform. Following the investment, Genesis partner Jonny Saacks will join Innovid’s board. Jeff Pulver,…
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