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amazon

12 posts
streaming live content
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How might the streaming wars escalate?

For the first time in 12 years, Netflix is facing real competition. How will the streaming wars escalate? We suggest three compelling options, which spell opportunities for startups in entertainment tech.
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Flight of the BAT: Chinese Tech Charging Ahead

We seem to have hit an inflection point as more VC funding went to China than the US in Q2 2018. Baidu, Alibaba and Tencent are investing billions in innovation and have a play in seemingly every sector of technology. But what would it take for American companies to succeed in China or Chinese companies to succeed in America? And will trade tariffs slow up growth?
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The tech trends that shaped 2017

As we approach the last stretch of 2017, I wanted to take stock of the tech trends that shaped our year. In the next post, I’ll cover additional tech trends of 2017 and my predictions for 2018.
Social customer service saves money
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Sorry, Brands…Your Digital Agencies are Lying to You

Brands spend a fortune on marketing- more than 9% (b2c) and 7% (b2b) of total revenue. Within marketing budgets, the fastest growing portion (+40%) is social media. Unfortunately, a growing body of evidence suggests that garnering LIKES on a Facebook page does nothing to foster community or increase engagement. Your digital agency has been lying to you. The better approach for lowering customer service costs and increasing engagement is to transform your organization into a social business.