B2B Marketing in 2014: Content + Technology

2014 will be a BIG year for Digital Marketing. AdAge’s annual survey of top B2B marketers found that 80% have boosted their digital marketing budgets, the highest proportion ever. A new wave of Israeli marketing technology startups are helping CMOs get more bang for their digital buck. Continue Reading

Goodbye Google Analytics, Hello Nuconomy: Israeli startup is making stats awesome again

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Nuconomy, an Israeli web analytics startup and one of the most promising companies of the Israel Web Tour, has announced its A round of investment led by WPP Digital, the digital investment arm of WPP Group. The round was raised by Mark… Continue Reading