Want Your Startup To Appear in TechCrunch? Lean Marketing Hacks for Startups

How to get the first users to your startup and spread the word using growth hacking techniques. Continue Reading

Mobile Game Monetization – It’s the UI, Stupid

The Smartphone Era has been good to games. This category captures more than 80% of mobiledownload revenue (AppAnnie) but earns even more from from in-app purchases and advertising. This post covers the main drivers for gaming ROI and adoption. Continue Reading

2012 – The Year in Apps

Nearly 100,000 new developers created applications this year for the App Store, which rakes in 4x more revenue than Google Play. With the number of App Store applications now topping 1 million, application discovery platform Appsfire has released a fascinating end of year infographic about the App Store. Continue Reading