B2B Marketing in 2014: Content + Technology

2014 will be a BIG year for Digital Marketing. AdAge’s annual survey of top B2B marketers found that 80% have boosted their digital marketing budgets, the highest proportion ever. A new wave of Israeli marketing technology startups are helping CMOs get more bang for their digital buck. Continue Reading

Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]

Investment Rounds

Israeli startup fundraising seems to be picking up towards the end of Q3 with several companies raising rounds of at least $10 million each. Innovid, Tracx, eXalate, uTest and SimpliVT are featured on this bitesize report. Continue Reading