CCB’s Knowlegde Center offers free downloadable power point presentations for each country that carried out the studies.
Some interesting insights surged in Israel (click here to download: Israel) where 2,000 users were surveyed in April this year:
- Generally, products are rather bought offline.
- Search engines are the most commonly used type of website for online research and mainly used by respondents who search for travel and tech-related information
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Attitudes toward eCommerce reflect that consumers particularly evaluate the internet to be the first place they usually go to when researching products to buy. They further appreciate online shopping for its convenience and saving of time.
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