Vodafone’s venture capital arm made a strategic minority investment in Israeli startup Perfecto Mobile joining previous backers Carmel Ventures and Vertex Venture Capital who invested $7 million ten months ago. The sum of the round was undisclosed, but sources in the Israeli media estimate it at $4-5 million.
Global From Day One: Amobee helps operators adapt to a changing mobile landscape
Amobee, a Redwood City-headquartered startup with offices in London and Herzliya, could play a major role in helping mobile operators avoid the fate of ISPs by helping them to leverage their existing control over content and communications.