AOL is buying web video startup 5Min, confirms Peter Kafka in this exclusive on AllThingsD. The price for the acquisition is estimated between $50 and $65 million. It is furthering strengthening AOL’s position in video, following the acquisition of StudioNow earlier this year.
Recently 5min has discovered its business model by providing video distribution. Video sites get paid to show related videos from the 5min network which are monetized in different ways (pre-rolls and more). The new focus has been proving itself as the company reported 10 million views a month, across 800 partner sites with their library of 200,000 videos.
5min is based in Israel and led by founder and CEO Ran Harnevo. The company raised $13 million to date.
Co Founder and Managing Partner at Remagine Ventures
Eze Vidra is the founder of VC Cafe and the co-founder and managing partner of Remagine Ventures, a pre-seed fund investing in ambitious founders at the intersection of AI, technology, entertainment, gaming, and commerce with a spotlight on Israel.
He is a former General Partner at Google Ventures (GV) in Europe, former head of Google for Entrepreneurs in Europe, and founding head of Campus London, Google's first startup hub. Eze writes on Israeli tech, venture capital, artificial intelligence, and founder strategy.
He is also the founder of Techbikers, a nonprofit that brings together the startup ecosystem on cycling challenges in support of Room to Read.
He is a former General Partner at Google Ventures (GV) in Europe, former head of Google for Entrepreneurs in Europe, and founding head of Campus London, Google's first startup hub. Eze writes on Israeli tech, venture capital, artificial intelligence, and founder strategy.
He is also the founder of Techbikers, a nonprofit that brings together the startup ecosystem on cycling challenges in support of Room to Read.
Latest posts by Eze Vidra (see all)
- Weekly Firgun Newsletter – May 15 2026 - May 15, 2026
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- Tiny Episodes, Big Business: The Israeli Startups Betting on Micro-Dramas - May 12, 2026
