Betting on People: What VCs Look for at the Pre-Seed Stage
Pre-seed investing is fundamentally a bet on people, not just ideas.
Weekly FIRGUN Newsletter – June 6 2025
The original version of this newsletter was published on Linkedin. Sign up to get the next edition in your inbox. In case you’re new here, the word “Firgun” (pronounced ‘feer-goon’) is an informal modern Hebrew term and concept in Israeli culture…
Why I still take cold pitches (And You Shouldn’t Be Afraid to Send One)
Most cold outreach goes unanswered. That’s just the brutal truth of fundraising. But every now and then, a cold pitch breaks through—not because it’s flashy or gimmicky, but because it’s clear, compelling, and thoughtful. Our most recent investment at Remagine…
Mobile App Monetisation: Choosing the Right Pricing Model
Most founders get monetisation backwards. They choose a pricing model first, then try to make their product fit. Like in fishing, it’s important to first ‘hook’ the user before shaking them for a hefty subscription. The smartest founders understand their…
Could GEO overtake SEO as the primary driver of web traffic?
Consumer habits are changing. Search traffic is down 30%-50% for many websites. Is SEO dead? And what does Generative Engine Optimization (GEO) look like?
Weekly Firgun Newsletter – May 30 2025
The original version of this newsletter was published on Linkedin. In case you’re new here, the word “Firgun” (Hebrew: ??????/ pronounced ‘feer-goon’) is an informal modern Hebrew term and concept in Israeli culture (originally Yiddish), which describes genuine, unselfish delight or…
Weekly Firgun Newsletter – May 23 2025
The original version of this newsletter was published on Linkedin. Subscribe for free to get the next edition in your inbox. For first time readers: the word “Firgun” (pronounced ‘feer-goon’) is an informal modern Hebrew term and concept in Israeli culture…
Big Funding Does Not Equal Guaranteed Success
Why Startups Should Stay Focused, Even With Millions in the Bank
Israel’s AI Paradox: Global Powerhouse at a Crossroads
In a nondescript building in Tel Aviv, engineers are helping design Nvidia’s next-generation Blackwell chips—the same technology that will power tomorrow’s AI revolution. Nearby, Amazon’s Annapurna Labs, an Israeli startup acquired 10 years ago is now dubbed ‘Amazon’s secret sauce…
Building a Startup in the Age of AI: What’s Changed, What Hasn’t
There are companies we don’t even know, haven’t been started yet, their names aren’t known, might be extraordinarily big winners in the AI thing. AI is a much bigger landscape, opportunity landscape, than all the previous technologies we have known…