Browsing Tag
advertising
13 posts
Snapchat – The Next Great Advertising Platform (guest post)
In his guest post, Levi Shapiro examines the validity of Snapchat as an advertising platform and the successful campaigns brands were already able to use on the product to reach millennials.
Occupy the App Store!!
As developers grow increasingly desperate for monetization, Amazon (which runs its own app store in 200 countries) identified success factors of the Top 50 applications.
2012 – The Year in Apps
Nearly 100,000 new developers created applications this year for the App Store, which rakes in 4x more revenue than Google Play. With the number of App Store applications now topping 1 million, application discovery platform Appsfire has released a fascinating end of year infographic about the App Store.
Adap.tv is Bullish on Online Video Advertising Growth
Apap.tv, an Israeli startup headquartered in San Mateo, and Digiday, partnered on a report that summarizes the Internet's Digital Video advertising market. Over 600 agencies, publishers, advertisers and online video tech providers provided their input on the poll back in September 2011.
Save and Print These LumaScapes to Get a Grasp on Digital Media [Infographics]
LumaPartners, a US-based consulting firm, has created a series of infographics that chart the various vertical of the digital media industry including display advertising, mobile, commerce, search, social, and video. Dubbed LUMAscapes, each infographic provides a breakdown of the players in the vertical, by category
Adap.tv Raises $20 Million
Following Wix's $40 million announcement yesterday - growth capital seems to be the name of the game in Israel this week. Adap.tv, the video advertising company started by Shopping.com's founder and former CTO Amir Ashkenazi, has announced a $20 million series C
Israelis Are Addicted to the Internet [chart]
Israelis spend more time on the Internet more than almost every other country, according to the latest eMarketer report on UK Internet Users and Usage.
Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]
Israeli startup fundraising seems to be picking up towards the end of Q3 with several companies raising rounds of at least $10 million each. Innovid, Tracx, eXalate, uTest and SimpliVT are featured on this bitesize report.
Taboola Video Discovery Gets $4.5 Million From Evergreen and Angels
A message for entrepreneurs who want to get rich quickly: Be patient! It’s been a whole year since…
MediaBoost is Seeking A Capital Boost
I was really happy to find out that MediaBoost raised $1 Million from Teuza fund last week as…