April 22, 2026 Weekly insights on Israeli tech, venture capital, and AI

Category Sales

The Crucial Question Startup Founders Must Ask When They Start Selling

sell me this pen - Title" The Crucial Question Startup Founders Must Ask When They Start Selling" theme - the wolf of wall street sell me this pen scene

Startup founders are passionate about their product. They can recite the feature list, technical specifications, and future roadmap backward and forward. Yet, when it comes to early-stage sales, founders often fall into a trap: mistaking product enthusiasm for selling expertise.…

Short guide to sales and marketing for start-ups [Guest Post]

  After spending months and maybe years looking for product-market fit, you now proudly got a product and are ready to go to market. However, after a few weeks of trying to make customers fall in love with what you’ve…