What’s new in Israeli AdTech and Martech?

The level of innovation in adtech and martech seems to be accelerating despite the challenges and limited funding available for the space, partly because they are less reliant on external funding for growth. It’s a crowded space, so this posts examines the latest trends and interesting innovations in Israeli advertising technology.

30 Israeli startups in Gartner’s Cool Vendor 2018 List

Every January, Gartner analysts nominate vendors that have the potential to transform their markets, regardless of their level of funding or the size of the company. Vendors aren’t able to apply and don’t know they are even being considered, as Gartner treats it as a purely internal process. What’s in it for the winners? they …

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