Scale of Messaging Landscape 2017

Now bigger than social media, messaging apps are on practically every phone, and only growing in engagement. This post is my own learning process about this subject.

Snapchat – The Next Great Advertising Platform (guest post)

In his guest post, Levi Shapiro examines the validity of Snapchat as an advertising platform and the successful campaigns brands were already able to use on the product to reach millennials.

From a modest $200 million in bi-lateral trade in 1992 (when diplomatic relations were established), India-Israeli trade surpassed $6 billion in 2012-13. This number is projected to double with the passage of a Free Trade Agreement.

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