Sorry, Brands…Your Digital Agencies are Lying to You

Brands spend a fortune on marketing- more than 9% (b2c) and 7% (b2b) of total revenue. Within marketing budgets, the fastest growing portion (+40%) is social media. Unfortunately, a growing body of evidence suggests that garnering LIKES on a Facebook page does nothing to foster community or increase engagement. Your digital agency has been lying to you. The better approach for lowering customer service costs and increasing engagement is to transform your organization into a social business.

IM Creator – High Class Websites for the Masses, with 126,000 Websites Created and Counting.

IM Creator is gaining speed on its Israeli competitor Wix.com to become a leading WYSIWYG (what you see is what you get) web design website. IM Creator offers high end web design for designers who need to rapidly prototype for their clients, small business owners who haven’t a clue of how to make a website, or for anyone who finds Adobe Dreamweaver too complicated.

Israeli startup Wix Raises $40 Million, Wants to Become a Large Company in Israel

Wix, the Israel-based flash website platform, has announced a D round of $40 million. The new investors in the round are Insight Venture Partners and DAG ventures who joined previous investors Benchmark Capital, Bessemer Venture Partners and Mangrove Capital Partners that also participated in the round.

Bitesize Thursday: 10 Links on SEO, Design, Games, Policts and Fun

10 links that are worth your click: 1) SEO: Google published a 22-page long pdf guide on SEO for beginners. There’s nothing new there if you are a pro, but since Google are the ones who control SEO on the web, you should probably print and read. 2) Design: Smash Magazine notes the design trends …

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