The battleground for consumer attention and engagement is fiercer than ever. Platforms traditionally known for streaming videos or facilitating professional networking are expanding their horizons into the gaming sector. This move underscores a strategic pivot towards creating more interactive and immersive experiences, aimed at capturing and retaining user attention in an increasingly fragmented digital landscape. …
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The term Metaverse went from relative anonymity to almost 100% exposure in October last year. While Metaverse rose to fame initially due to Facebook’s name change into ‘Meta’ to express their ambition to become a Metaverse company within 5 years (and perhaps deflect some of the negative PR), there are now many large companies, startups …
It’s no secret that gaming is exploding – in this guest post by Kevin Baxpehler, he covers the drivers for growth, the metaverse and how industries are converging around gaming.
We sat with Or Briga and Shai Arnon, co-founders of Novos, for a chat on the world of E-Sports, best practices in coaching and what it takes to find product market fit in this market.
eSports has become a global phenomenon. While it’s growing very quickly, it only represents about 1% of the global gaming market. I this post, my partner Kevin Baxpehler covers the trends in the eSports ecosystem and emerging eSports landscape in Israel.
