Marques Brownlee (MKBHD) is a creator, professional reviewer and bonafide influencer with millions of followers across social media channels (18.5M subscribers on Youtube, 6.2M on X, 4.8M on Instagram etc). His reviews are honest, sometimes negative, and indeed, influential. Marques got a lot of grief last week for publishing a negative review of the Humane …
Continue reading “Keeping it Real: The Struggle for Objectivity in Tech Reviews”
Are we in a creator economy winter? How will startups targeting this space be affected from shrinking consumer spend?
The creator economy is booming, and so are the tools for creators. Link-in-bio became an important piece of online identity and community management.
SXSW can be a waste of time if your’e not careful. In this post, Levi Shapiro provides a few tips to get the ROI from the 21st anniversary of SXSW and how to meet the Israeli startups there!
2014 will be a BIG year for Digital Marketing. AdAge’s annual survey of top B2B marketers found that 80% have boosted their digital marketing budgets, the highest proportion ever. A new wave of Israeli marketing technology startups are helping CMOs get more bang for their digital buck.
